Washington Commanders to Rebrand as Redskins: Return to Tradition Amid Controversy
In a bold move, the Washington Commanders announced today they will officially revert to their previous team name, the Washington Redskins, a title they retired in 2020 following years of public outcry over its racial insensitivity. The franchise, which temporarily operated under the “Washington Football Team” and later adopted “Commanders,” cited a “strong desire to reconnect with its fan base” and “honor the team’s historical legacy” as driving factors behind the decision.
Team owner Josh Harris stated, “We are taking a step to reclaim the pride of our community and honor the great players and traditions that defined the Redskins era.” Harris emphasized that the rebrand will come with a renewed focus on inclusivity, with efforts to engage Native American communities to ensure the franchise moves forward in a respectful and responsible manner.
However, the decision is expected to reignite the divisive debate over the use of Native American imagery in sports. While some fans have long called for the return of the Redskins name, citing nostalgia and historical ties, advocacy groups warn that the name continues to perpetuate harmful stereotypes.
The franchise confirmed that the change will take effect ahead of the 2025 season, with new branding, logos, and uniforms being unveiled in the coming months. Despite the backlash, the Commanders are betting that this rebranding will bring them closer to their roots and rejuvenate the franchise’s connection with its past.
The decision marks a significant chapter in the ongoing cultural discussion around sports team names and their societal impact.
